On January 22nd 2006 Kobe scored an 81 point game against the Toronto Raptors, unheard of in basketball, but this is Kobe Bryant. The story of that game is the story of Kobe: Hunger, Vision, Will, Endurance, and Focus. Each of these tenets is embodied in Kobe and that 81 point game.
The website was created to build excitement for his five city tour of Asia and simultaneously emulate Kobe’s journey, in life and on the court.
Mirrored against the five tenets of his personal philosophy the site takes you through the sights and sounds of the court while providing Kobe’s personal thoughts on his game.
Sound and action scripting were used to give a sense of dimension to the experience and build anticipation for his tour.
No comments:
Post a Comment